Tuesday, 28 August 2012

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The Kerry Group plc is a world group in the foods industry. A global corporation, it employs over 14,000 people in 15 countries on five continents and in 1999 and 2000, it was selected by "Industry Week" for its "100 Best Managed Companies". This book tells the story of the Kerry Group, avoiding the dry "profit-and-loss" account, and paints a picture of the growth of the company, introducing and fleshing out the chief protagonists, bringing to life the atmosphere of the times and places, from the company's modest beginnings to the cut-and-thrust world of multinational mergers and acquisitions.

  • Sales Rank: #3429225 in Books
  • Published on: 2001-08
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.56" h x 6.21" w x 9.15" l,
  • Binding: Paperback
  • 450 pages

About the Author
James J. Kennelly, PhD, is an Assistant Professor of Management and Business at Skidmore College in Saratoga Springs, New York, and a visiting Assistant Professor of International Business and Management at the Stern School of Business at New York University.

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Wednesday, 22 August 2012

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  • Sales Rank: #10143444 in Books
  • Published on: 2013-02-09
  • Binding: Paperback

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Monday, 13 August 2012

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Kaplan Test Prep is the Official Partner for Live, Online Prep for the ACT. For more information visit kaptest.com/onlinepreplive

The complete ACT test prep tool that contains comprehensive practice and tips for students who want to sharpen their Math and Science skills and score higher on test day—guaranteed.

In 2015, approximately 1.9 million high school students took the ACT. Despite the popularity of the ACT, 58 percent of students are not reaching the readiness benchmark for Math. ACT Math & Science Prep will help you prepare for these challenging sections of the ACT.

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  • Sales Rank: #67699 in Books
  • Published on: 2016-02-02
  • Released on: 2016-02-02
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.88" h x .70" w x .33" l, .0 pounds
  • Binding: Paperback
  • 396 pages

About the Author
Celebrating more than 75 years as the world leader in the test prep industry, Kaplan Test Prep (www.kaptest.com) is a premier provider of educational and career services for individuals, schools, and businesses. With a comprehensive menu of online offerings as well as a complete array of print books and digital products, Kaplan offers preparation for more than 90 standardized tests, including entrance exams for secondary school, college, and graduate school, as well as professional licensing exams for attorneys, physicians, and nurses. Kaplan also provides private tutoring and graduate admissions consulting services.

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I think it's useful, but if you buy it
By Jimmy Collins
I think overall this book is ok. It does not contain any new materials than the usual stuff, but you can still learn and practice from it. However, from the practice section, I noticed that the editors sometimes give us the wrong answer. I did the practice questions right, and the answer sheet tells me it's wrong. And after I check the explanation I found out that it's the book's problem, not mine. It gives me the wrong answer. Generally, I think it's useful, but if you buy it, please check the answer page because you might be right.

0 of 0 people found the following review helpful.
EXCELLENT
By Amazon Customer
I am a parent and my daughter's score increased by 12 points on the ACT exam.

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Five Stars
By Janelle Johnson
Think this book is great and will help me with strategies to get better scores.

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Saturday, 11 August 2012

[D571.Ebook] PDF Ebook Brand Psychology: Consumer Perceptions, Corporate Reputations, by Jonathan Gabay

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Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positive brand image through Corporate Social Responsibility and ethical transparency.

Reputation management authority Jonathan Gabay takes readers on a tour of the corporate, political and personal brands whose understanding of consumer psychology has either built or broken them.  He answers key questions about brand and reputation management, including:
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Using case studies and tips from respected neuropsychologists, economists, and IT, advertising, PR, and industry leaders, Brand Psychology turns theory into practical methodologies to help build meaningful, highly respected brands.

  • Sales Rank: #1597511 in Books
  • Published on: 2015-03-28
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.21" h x .89" w x 6.14" l, 2.20 pounds
  • Binding: Paperback
  • 440 pages

Review
Marketing, branding and PR professionals; MBA level PR and Branding students; reputation management specialists

From the Author
Brand Psychology by Jonathan Gabay

Branded to death - Major new book exposes the power and the truth behind the most prestigious brands, and just how much they affect our lives. 

Every day, brands get inside our brains with a range of powerful psychological tricks which manipulate unsuspecting consumers into parting with their hard earned cash. But how do brands create such strong emotional attachments to us, and how do they come to resonate so strongly?

With over thirty years' experience, highly regarded brand expert, Jonathan Gabay has now published Brand Psychology to give us the answers. 

Written in a clear, concise style, Brand Psychology will comfortably sit on the shelves of academics, marketing departments, and anybody with even a passing curiosity into how we have all become so susceptible to the myriad of branding messages to which we are constantly exposed. Fearlessly written, the book exposes names and shames the brands whose desperate marketing ploys are keeping some dangerous truths out of the public domain. 

As our lives become increasingly intertwined with technology, Gabay explores how our data is used intrusively against us in the name of marketing. He shows us how this doesn't just affect us as consumers, but also our political choices - opening up powerful questions into the truth behind our democratic society. 

Brand Psychology demonstrates, with many lively examples and interviews with other field experts, just how widely our psychological tendencies are harnessed to create brand attachments to part us with our money. Did you know, for example, that children can often recognise a logo before they can talk? Or the reasons why sports supporters are so fanatical about brands? Or how psychology is deployed in pricing to ensure we select products which maximise profits for the manufacturer?

Brand Psychology demonstrates why we all should become more 'brand-aware', and teaches us how to spot when we are being manipulated, tricked, or just outright being lied to. Always illuminating, impressively researched and packed with relevant, contemporary examples, the book teaches us never just to trust what we are told - and exactly how to become more savvy consumers in our advertising bombarded lives. 
 
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About the Author
Jonathan Gabay is a branding expert, creative strategist, educator and writer. He has held several major advertising and marketing roles, including being Group Creative Head at Saatchi and Saatchi Direct.  He regularly contributes business insights to news media including CNN, ABC, BBC and Bloomberg, and he is a widely published author.  His books include Make a Difference with Your Marketing (Hodder & Stoughton), Improve Your Copywriting (Teach Yourself Books), Soul Traders and Brand Messiah (Marshall Cavendish).

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1 of 1 people found the following review helpful.
Very good
By Autamme_dot_com
This is a massive, detailed book that seeks to lift the lid on the world of brand psychology, explaining why customers can be immensely loyal and trusting of certain brands, especially when seeded by positive vibes through corporate social responsibility and ethical transparency programmes.
Make no mistake, this is not a quick read. Twenty-two detailed chapters cover this incredibly interesting world, as viewed from both customer and brand perspective. The science behind our behaviour is examined in minute detail, challenging along the way some preconceptions and common understandings. All of this knowledge is backed up by case studies and advice from neuropsychologists, economists and industry participants.
If there is one criticism it is just that the book can be too overwhelming. You have to put it down, take a break and continue at a later stage. The poor old brain just can’t cope with this flood of information within a long-march sequential read, so the book being broken down into so many chapters is a good thing. A very detailed index at the end also helps the reader, so you can deep-dive into the book to find a piece of specific information as you wish. It appears that the book doesn’t include citations and further reading suggestions as would benefit a reference book suitable for academic research (although this was a pre-release review book but there was no suggestion that such a chapter was “to follow”.)
The book’s internal design and navigational elements left a fair bit to be desired. It seemed to be a bit of an unorthodox mix that did not really help the reader. With a book of this size and complexity, each and every aid should be seized upon with gusto.
Yet considering the material covered, the author has done a great job and produced a highly informative, interesting, enjoyable and addictive book.

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Thursday, 2 August 2012

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Mathematics: Its Content, Methods, and Meaning. 3 volumes complete.Mathematics: Its Content, Methods, and Meaning. (3 Volumes in Slipcase,

  • Published on: 1963
  • Binding: Hardcover

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Thursday, 19 July 2012

[I390.Ebook] Download Constitutional Law for Criminal Justice, by Jacqueline R. Kanovitz

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Constitutional Law for Criminal Justice, by Jacqueline R. Kanovitz

Criminal justice professionals often do not receive the training they need to recognize the constitutional principles that apply to their daily work. Constitutional Law for Criminal Justice offers a way to solve this problem by providing a comprehensive, well-organized, and up-to-date analysis of constitutional issues that affect criminal justice professionals. Chapter 1 summarizes the organization and content of the Constitution, the Bill of Rights, and the Fourteenth Amendment. The next eight chapters cover the constitutional principles that regulate investigatory detentions, traffic stops, arrests, use of force, search and seizure, technologically assisted surveillance, the Wiretap Act, interrogations and confessions, self-incrimination, witness identification procedures, the right to counsel, procedural safeguards during criminal trials, First Amendment issues relevant to law enforcement, capital punishment, and much more. The final chapter covers the constitutional rights of criminal justice professionals in the workplace, their protection under Title VII of the Civil Rights Act, and their accountability under 42 U.S.C. § 1983 for violating the constitutional rights of others. Part II contains abstracts of key judicial decisions exemplifying how the doctrines covered in earlier chapters are being applied by the courts. The combination of text and cases creates flexibility in structuring class time.

Constitutional Law for Criminal Justice makes complex concepts accessible to students in all levels of criminal justice education. The chapters begin with an outline and end with a summary. Key Terms and Concepts are defined in the Glossary. Tables, figures, and charts are used to synthesize and simplify information. The result is an incomparably clear, student-friendly textbook that has remained a leader in criminal justice education for more than 45 years.

  • Sales Rank: #68204 in Books
  • Published on: 2015-02-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.10" h x 1.78" w x 7.94" l, .0 pounds
  • Binding: Paperback
  • 902 pages

Review

It appears that Dr. Kanovitz has outdone herself again. As a professor of constitutional law, and former user of her previous editions, the 14th Edition of Constitutional Law for Criminal Justice does not disappoint. As in her previous editions, this volume appears current and tailor made for the undergraduate student; particularly in the area of criminal justice; and specifically in the application of procedural criminal law. Of immense value to new students reviewing court cases for the first time is the inclusion of a case citation guide and sample case citations. Highly recommended.

-Frank W. Andritzky, Political Science, Concordia University

Kanovitz’s Constitutional Law for Criminal Justice text is an excellent companion to teaching traditional or online courses. Kanovitz walks the students through the complexities of Constitutional Law with relevant case law and modern applications. The two-part format with corresponding full cases included within the text is an asset to instructors and students. Well written.

-Christopher J. Hall, Criminal Justice, Central Carolina Technical College

I have used Jacqueline Kanovitz’s very fine textbook, Constitutional Law for Criminal Justice, for several years as the required text for my constitution law and criminal justice classes at Troy University. The book is among the best organized and useful that I have found during my 12 years teaching American constitutional law and criminal procedure. The book presents the subject in a clear and understandable way and certainly enhances and supplements my course lectures. In fact, I have actually used the book’s table of contents as a part of the course outline for a several courses. I look forward to making use of the 14th edition.

-Ben A. Fuller, Circuit Judge, 19th Judicial Circuit of AL, Law, Troy University and Faulkner University

Constitutional Law for Criminal Justice is written with the student in mind. Whether delivering class for an entry-level criminal justice student or a veteran law student, this text breaks down the many complex issues in constitutional law and makes them more understandable from a legal standpoint. Utilizing examples from case law and applicable situations, the text allows students to understand these concepts with little explanation. I highly recommend this textbook for any level course on constitutional law.

-Colin McCaughey, Administration of Justice, Irvine Valley College

About the Author

Jacqueline Kanovitz is an Emeritus Professor of the Brandeis School of Law where she taught for thirty years and served as Associate Dean for Student Affairs. She also taught at other law schools. She holds a J.D. (summa cum laude) from the University of Louisville School of Law. She is the recipient of numerous awards for teaching and writing excellence and has been a co-author of this textbook since the first edition in 1968.

Most helpful customer reviews

0 of 0 people found the following review helpful.
It was easy to understand because of how it was written
By Sofia
I needed this book for a class. It was a little heavy but it had everything I needed for the course. It was easy to understand because of how it was written. Everything was well explained. I got an A so I am happy! Thanks to this textbook.

0 of 0 people found the following review helpful.
The book is easy to understand as well Legible print
By Rating My Best Pick
Yes, the service and book met all of my expectations. The book is easy to understand as well Legible print. I hate a book with very small print and everything is cramped on one page at a time.

0 of 0 people found the following review helpful.
Five Stars
By JP
Exactly what I needed for class

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Wednesday, 18 July 2012

[G104.Ebook] Free PDF Steck-Vaughn GED: Test Preparation Student Edition Mathematical Reasoning 2014, by STECK-VAUGHN

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Steck-Vaughn GED: Test Preparation Student Edition Mathematical Reasoning 2014, by STECK-VAUGHN

"Algebraic problem solving, quantitative problem solving, mathematical practices"--Cover.

  • Sales Rank: #63971 in Books
  • Published on: 2013-08-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.50" h x 8.25" w x .50" l, 1.20 pounds
  • Binding: Paperback
  • 192 pages

Most helpful customer reviews

10 of 10 people found the following review helpful.
If You're Studying On Your Own, Steer Clear
By Angela McGee
This offers very little in the way of explanation. If you truly struggle with math or even with specific concepts (like geometry) this book is not for you. A small paragraph is provided to explain something and if you don't grasp it from that, you are stuck referring to other books or using the web to research it. Also, I found a few errors in the Answers section. This could definitely add to the confusion for anyone that's not an A+ math student. I was very frustrated by how often I had to refer to something else for the information I needed.

That being said, this book seems like it would be well-suited to a GED prep class with an instructor explaining before the work is being done. For my purposes, this book was a waste of money.

5 of 7 people found the following review helpful.
Not a fan.
By Ron
I'm not a big fan of this book. I bought this because I was taking a class that required it, but as far as a teaching guide, I don't think it's very good. It's ok, but it doesn't do much explaining which if you don't have any experience doing these kinds of problems can be an issue. If you want a teaching guide I'd look elsewhere, especially for the premium price.

Edit: My original review of this book (above) will remain untouched but I'd like to address something. I've gotten 2 unhelpful marks on my review of this book, and I don't know what more people want me to say. I'll say this, this book pretty much cost me $25. and I didn't take much from it at all. The explanations are very brief, and it's also all over the place with it's teachings. It jumps around from pre-algebra to algebra 2 to algebra and back again and so on. So again, it's not a good teaching guide, period end of story! I honestly think the unhelpful marks against me are either from publishers or fans of the book because no one in my class (20 or so students) liked it. On the other hand I bought this book http://www.amazon.com/gp/product/0071824979/ref=oh_aui_detailpage_o06_s01?ie=UTF8&psc=1 (McGraw-Hill Education Preparation for GED Test) for $14. and actually took a lot more from it's math section. Also, after my classmates saw and looked over my McGraw-Hill book more than a few went ahead and bought one for themselves. True story! This book is lucky I gave it 3 stars, but I figure if someone has experience with math then they might feel it's actually a solid book. But not me, especially not for the price. Done.

5 of 7 people found the following review helpful.
steck-vaugn ged books for 2014
By belinda
When you use this book, You should all so use the student workbook first. It will tell you how to do it better. The student edition mathematical does not let you do that much work. The workbook lets you work on 2 to 3 pages. The other book only let you work on 1page. The books I love. they will help you with the GED.

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